Posted by Juliet McNally on May 21, 2013 •
“4K was the definitive buzzword at NAB this year, as well as CES, with a number of manufacturers releasing 4K televisions, 4K game systems, and 4K cameras. With the consumer demand for 4K content just around the corner, one of the most often asked questions is “How much is this gonna cost us?!” After polling a number of industry sources, I decided to try and break down the costs of shooting, color correcting, and finishing in 4K to show that it isn’t as intimidating as you might think.
Let’s use a typical multi-camera one-hour television drama (such as Game of Thrones) shooting six hours of footage per day with nine cameras. And let’s assume that everything is shot in ProRes 4444 at 24fps, just to make it a little easier to get some figures. Additionally, let’s say they’re using a camera that can shoot both formats, so the production equipment is the same, but the amount of media and storage will differ. This isn’t a magical camera, by the way, there are plenty of cameras that offer 4K and 1080 recording options in the same codec, as well as external recorders like AJA’s Ki Pro Quad or the new Odyssey 7Q from Convergent Design.”
See on blog.abelcine.com